Liz Marek is the owner of Artisan Cake Company in Portland Oregon. She has a degree in Graphic Design and Marketing as well as Baking and Pastry Arts. Liz’s passion for cake decorating and her experience with social media and marketing has helped her business grow and thrive over the last seven years. The demand for Liz’s online tutorials and in-person classes has grown to the point where she can now dedicate herself 100% to teaching others.
Liz’s work can be found in many publications such as Cake Central Magazine, Cake Masters, American Cake Decorating Magazine, Oregon Bride, Portland Bride and more. She is a regular article contributor to ACD. Her televised appearances include Food Network’s Outrageous Wedding cakes and Outrageous Halloween cakes. She also competed and won on Duff till Dawn. Liz also has a highly acclaimed cake decorating book, Artisan Cake Company’s Visual Guide to Cake Decorating.
Liz believes that in order for your business to be successful, you need to have a basic understanding of what social media is and what it can do for you to create more orders, more reach and more income. Diversifying your income is the first step towards success in this digital age and we as creative artists must learn to access this vast network of students desperate to learn or be left in the dust.